The ChallengeCampbellwicks are a local stockist of Farrow & Ball paints and accessories with a customer base from the local Dorset area. The directors contacted Takeoff Digital when the country was still in lockdown, so they were relying on their website to be found on Google so they could keep the business running.
- Research keywords most frequently used by clients looking for farrow and ball paints and improve content on the website based on the keywords which generated the biggest number of impressions on google.
- After concluding the keyword research we had a list of keywords that we needed to lift the traffic as soon as possible such as :
- hague blue, farrow and ball ammonite, strong white farrow and ball, farrow and ball downpipe, dimity farrow and ball, slipper satin farrow and ball, sulking room pink, stiffkey blue, farrow and ball pigeon, farrow and ball railings, hardwick white ,farrow and ball wallpaper ,wimborne white ,purbeck stone ,cornforth white ,skimming stone, skimming stone farrow and ball ,shaded white farrow and ball ,elephants breath farrow and ball
Link BuildingOur link building process enabled us to increase the domain authority for Campbellwicks helping us make a real difference in where we rank on the search engines.
After hard work we had results that paid off, our website ranking higher than big names in the industry such as diy.com , ranking on most keywords just after the main website of Farrow and Ball on the first page of the search engine with a growth in organic clicks by 200%.
With a good seo strategy our client’s website is bringing in more traffic and sales, turning this website from a local supplier to a national supplier of Farrow and Ball paints.
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